Estate Sales

A clear strategy – from first walkthrough to empty house. For families navigating a lifetime of belongings, a calm and careful process makes all the difference.

Flat Fee + Commission

Zero-Waste Exit

Post-Sale Report

Our Process

How We Run an Estate Sale

Phase one

The "Big 3" Preparation Phase

Before a single item is priced, the house must be cleared of three key categories. This simplifies inventory and the decision-making process significantly.

Phase two

The Feasibility Study

We protect you by being honest about the numbers – calculating the labour vs. revenue balance so you know what to expect before committing.

Phase three

The "Zero-Waste" Exit Strategy

A sale is only truly successful if the house is empty at the end. We manage every unsold item so you never have to think twice.

Our commission model ensures that White Lily is motivated to achieve the highest possible return - we succeed when you do.

The White Lily Fee Structure

Features That Reduce Client Stress

What Sets Us Apart

01

The Silent Bid System

For high-ticket items that don’t sell on day one, we take backup bids to ensure they move before the sale closes – no value left behind.

02

Marketing Machine

Targeted social media promotion combined with our private Collector’s Email List drives qualified buyers – not just casual browsers.

03

Security Protocols

We limit the number of people in the home at one time – protecting both the property and the items throughout the full duration of the sale.

04

Post-Sale Report

A detailed line-item list of every item sold and its final price – providing complete transparency for the Executor or estate lawyer.

Our model

Flat + %

A flat setup fee plus commission – so our earnings are tied directly to your results.

Commission Range

25–50%

Commission scales with the estate’s size and complexity. Fully disclosed upfront.

Our Promise

Zero Surprises

Every cost is presented before we begin. No hidden fees, no after-the-fact additions.